Privacy Policy

Last updated: March 1, 2026

SmileCost ("we," "us," "our") operates mysmilecost.com. This Privacy Policy explains how we collect, use, and protect information when you visit our website.

Information We Collect

• Usage data: pages visited, device type, browser, approximate location (country/state), referral source — via Google Analytics
• Calculator inputs: processed locally in your browser; we do not store implant calculator inputs on our servers
• Contact email: if you email us, we receive your address and message content
• Cookies: see Cookies section below

How We Use Information

• Understand site traffic and improve content
• Display relevant advertisements through Google AdSense
• Respond to contact requests and data corrections
• Maintain site security and prevent abuse

Cookies & Similar Technologies

We use cookies and similar technologies for:

• Essential: cookie consent preference (stored locally)
• Analytics: Google Analytics 4 (GA4) — only if you click "Accept all"
• Advertising: Google AdSense — only if you click "Accept all"

On your first visit, a cookie banner lets you choose "Accept all" or "Essential only." You can change your mind by clearing browser cookies and revisiting the site.

Google Analytics

We use Google Analytics to measure traffic. Google may process data on servers in the United States. Learn more: Google Privacy Policy. Opt out: Google Analytics Opt-out Browser Add-on.

Google AdSense & Advertising Partners

We use Google AdSense to display ads. Google and its partners may use cookies to serve ads based on your visits to this and other websites.

• How Google uses advertising cookies
• How Google uses data from partner sites
• Opt out of personalized ads: Google Ads Settings
• Industry opt-out: aboutads.info

Legal Basis (EEA/UK Users)

Where GDPR applies, we process data based on: (a) your consent (analytics and advertising cookies); (b) legitimate interest (site security, aggregated analytics with consent); (c) legal obligation where applicable.

Your Rights

Depending on your location, you may have the right to:

• Access, correct, or delete personal data we hold
• Withdraw cookie consent at any time
• Object to or restrict certain processing
• Lodge a complaint with your local data protection authority

California residents (CCPA/CPRA): we do not sell personal information. You may request disclosure or deletion by emailing us.

Children's Privacy

SmileCost is not directed at children under 13. We do not knowingly collect data from children. Contact us if you believe a child has provided information.

Data Retention

Analytics data is retained per Google's default settings (typically 14 months for GA4). Contact emails are retained as long as needed to resolve your inquiry.

Third-Party Links

Our site links to external resources (ADA, CDC, insurers). We are not responsible for their privacy practices.

Changes to This Policy

We may update this policy periodically. The "Last updated" date reflects the latest revision.

Contact

Privacy questions: smilecost@mysmilecost.com · Contact page